EFEKTIVITAS MEDIA SOSIAL SEBAGAI SISTEM INFORMASI MANAJEMEN SEKOLAH
DOI:
https://doi.org/10.47200/aoej.v14i2.1754Keywords:
Effectiveness, Social Media, Management Information SystemsAbstract
The existence of social media such as Instagram, WhatsApp, Facebook, Youtube, Tik Tok and websites in this globalization era is very popular. If the school uses and manages it properly, it will assist in implementing the school management information system. However, several schools in the city of Bandung have not been able to use social media properly. Even though every school has social media that can be used as an information medium to socialize school programs to the community. One of the inhibiting factors is the limited school finances and the competence of school human resources in managing social media as a school management information system. The purpose of this research is to determine the effectiveness of social media as a school management information system. The method used in this study is qualitative with a qualitative descriptive approach, and data collection techniques through observation, interviews and documentation. Based on the results of the research, it shows that the use of social media by SMP Muhammadiyah 8 Bandung as a management information system is quite effective.
Downloads
References
Arum Wahyuni Purbohastuti. (2017). Vol. 12, No. 2, Oktober 2017. Ekonomika, 12(2), 212–231.
Hartino, A. T., & Adha, M. M. (2020). Optimalisasi Pendidikan Kewarganegaraan Sebagai Upaya Meningkatkan Civic Knowledge Peserta Didik Melalui Media Sosial. E Prosiding Seminar Nasional Pendidikan Kewarganegaraan 2020, 169–176. http://repository.lppm.unila.ac.id/24022/1/19. Ahman Tosy Hartino%2C dkk 169-176.pdf
Adha, S., Fahlevi, M., Rita, & Rabiah, A. S. (2020). Pengaruh Sosial Media Influencer Terhadap Pengaruh Minat Kerja Antar Brand. Journal of Industrial Engineering & Management Research (JIEMAR) Volume:, 1(June), 70–82. https://jiemar.org/index.php/jiemar/article/view/28
Ansori. (2015). Media sosial Instagram. Jurnal Studi Komunikasi Dan Media, 3(April), 49–58.
Azis, S. (2019). BAB II Landasan Teori, Perancangan website. 3.
Gellysa Urva, Pratiwi, M., & Oemara Syarief, A. (2022). Optimalisasi Media Sosial Sebagai Penunjang Digital Marketing. ABDINE: Jurnal Pengabdian Masyarakat, 2(1), 56–61. https://doi.org/10.52072/abdine.v2i1.301
Istanto. (2015). Peranan Media Sosial Dalam Pendidikan. Jurnal Ilmiah WUNY, 16(6), 39.
Kolter, P. (2002). Pengertian Merek Brand. Ilmu Komunikasi, 2(3), 7–26.
Kurniawati, W. D. N. (2017). Pemanfaatan Instagram Oleh Komunitas Wisata Grobogan Dalam Mempromosikan Potensi Pariwisata Daerah. Komuniti : Jurnal Komunikasi Dan Teknologi Informasi, 8(5), 127–143. https://doi.org/10.23917/komuniti.v8i5.2943
Marlina, Neneng & Husen, R. (2015). Konstruksi Citra Diri Melalui Update Status Di Media Sosial Facebook. Jurnal Komunikasi Hasil Pemikiran Dan Penelitian, 1(2), 7. https://journal.uniga.ac.id/index.php/JK/article/view/535
Megantoro, K. (2019). Efektivitas Website Sebagai Media Informasi Dalam Konteks Relasi Government To Citizens di Dinas Penanaman Modal dan Pelayanan Terpadu Satu Pintu (DPMPTSP) Kota Magelang. Jurnal Transformative, 5(2), 73–90. https://doi.org/10.21776/ub.transformative.2019.005.02.5
Pide, A., & Makassar, U. M. (2022). Tugas Makalah Ekonomi Manajerial. December.
Puspita, N. A. (2022). Efektivitas Media Sosial Akun Instagram @detikcom dalam Pemenuhan Kebutuhan Informasi. Jurnal PIKMA : Publikasi Ilmu Komunikasi Media Dan Cinema, 4(2), 112–117. https://doi.org/10.24076/pikma.v4i2.588
Putra, A. B., Pamorraka, Sartika, D., Eka, D., Safitri, & Muhammad, A. (2020). Pemanfaatan media sosial sebagai sarana pemasaran. Humanism, 1(3), 1–12.
Rahartri. (2019). “Whatsapp” Media Komunikasi Efektif Masa Kini (Studi Kasus Pada Layanan Jasa Informasi Ilmiah di Kawasan Puspiptek). Visi Pustaka, 21(2), 147–156.
Telaumbanua, : Kaminudin. (2018). Pengertian Strategi dan Manajemen Strategi Dalam Perusahaan. Jurnal Educatin of Development, 02(2010), 8–24.
Utari, M., & Rumyeni, R. (2017). Pengaruh Media Sosial Instagram Akun @Princessyahrini Terhadap Gaya Hidup Hedonis Para Followersnya. Jom Fisip, 4(2), 1–22.
Utari, T. (2022). Pemanfaatan Media Sosial sebagai Media Promosi pada UMKM Kampung Mandiri Donokerto Yogyakarta. KANGMAS: Karya Ilmiah Pengabdian Masyarakat, 3(1), 15–20. https://doi.org/10.37010/kangmas.v3i1.628
Rahadi, D. R. (2017). Perilaku Pengguna Dan Informasi Hoax Di Media Sosial. Jurnal Manajemen Dan Kewirausahaan, 5(1), 58–70. https://doi.org/10.26905/jmdk.v5i1.1342
