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NEED ANALYSIS OF MANAGEMENT STUDENTS TOWARDS THE ENGLISH

LEARNING MATERIAL

Evi Kasyulita

, Andri Donal

, Rivi Antoni

, Batdal Niati

, Eripuddin

1,2,3,4,5

English Study Program, University of Pasir Pengaraian

1. Email: [email protected]

*2. Email: [email protected]

3. Email: [email protected]

4. Email: [email protected]

5. Email: [email protected]

ABSTRACT

To achieve effectiveness and alignment between the needs and the ability of students, it is

necessary to conduct a research about the needs of management students in learning English,

especially English for Specific Purposes. Before designing the material for language teaching, the

teacher need to understand the nature of the material development and the process that is typically

involved if quality materials are to be created. This research was designed as a descriptive

qualitative design. In collecting the data, researchers gave questionnaires and interview the first

semester of Management students at the University of Pasir Pengaraian. There are 80 students as a

sample to conduct this research. The finding of this research there is six topics that students need to

study in English there was an introduction about ourselves, introducing people, how to be a

presentation, how to make the application letter, how to explain something, how to make

something

Keyword: Need Analysis, Learning Material, Management, ESP.

This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 CC BY-SA International License

INTRODUCTION

In an era of globalization and information, the Indonesian nations in demand can

compete with other nations in various fields of life. In that era, the mastery of science

becomes a necessity because it will determine the ability of a nation to win the

competition. In addition, individuals from various countries will compete to dominate

employment or business areas with conditions where English is needed in education and

employment aspects.

In this case, English becomes one of the most important subjects of language

education for students in Indonesia because they learn English from elementary level up to

university level. Specifically, a major that makes English as a requirement subject is

Management department. Although the department does not have a direct relationship with

the English language the demands of the profession that will be faced in the future become

the prominent stuff. Also, they are demanded able to understand and transfer knowledge in

their departments by using English language. The ability of English language in college

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students is very important to increase students’ competence in the teaching and learning

process as well as to prepare themselves for working after graduation (Agustina, 2014).

Therefore, before learning, keep in mind that the material studied is already

following the students’ needs. To achieve effectiveness and alignment between the needs

and the ability of students, it is necessary to research the needs of students in learning

English in college, especially students of management class in the first semester. For a

student to accept something that is taught gladly would have to be known beforehand

needs which similar with the usual teaching. Thus, the material prepared and taught will be

studied with great interest and concern by learners. Then, the need analysis is required.

Need analysis is closely related to the teaching language for specific purposes or English

for Specific Purposes (ESP) which is an approach to design a curriculum that starts with

the question of why the students need to learn English for all departments in the

University.

The purpose of need analysis is to provide a mechanism to obtain a broad enough

range that the input material, design and dissemination of a language with the involvement

of students, teachers, administrators and the head (projects) in the planning process

(Richard, 2001). On the other hand, language needs, in general, are identified that why in

particular will be incorporated in the development of the identification of objectives and

the development of material in a language program. In addition, the data are provided will

use as a reference for evaluating language programs (Sujana, 2005).

Besides the purpose of it, Hutchinson and Waters (1987: 54) suggest two types of

needs namely target needs and learning needs. Need destination (target needs) is the needs

of the students of language that will be used in a desirable situation. There are terms in

respect of the target needs are necessities which the determined by the type of requirement

which demands a desirable situation and what should be known by learners to function it

effectively in a desirable situation, lacks is the chasm or gap between ability that belongs to

the desired abilities or shortcomings that must be perfected, and also wants which are felt

needs of learners and the priority, must be met. The next type of target needs is learning

needs which is how learners from the beginning to the intended target.

There are some challenges to preparing the English course materials, such as

identifying, investigating, selecting, creating, modifying and developing the materials that

are suitable for the learners. One of the most challenging issues concerning the English

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course materials preparation is that the materials should be exclusively or essentially

subject-specific. It is also difficult to identify subjects that learners need, want and are

ready to learn based on their knowledge and experiences they have. Most of them have

different needs, wants and interests, and those things could influence their motivation in

the learning activity. Therefore, conducting the need analysis has an essential role in

preparing the English course materials (Hariyadi & Yanti, 2019). It aims to specify the

learners’ needs and what they have to do through the medium of English based on some

perspectives.

From the explanation above, it argued that analysing learning needs in Management

class is important to do to get the information according to the students’ needs. It must do

to material given following the goals and target needs. On the other hand, it provided

material interests to the learners. By mastering the English teaching materials for

management well, it is also expected that students used English as a tool to develop and

improve the quality of science not only in management but also the ability to speak

English. The problem of research can be formulated as follow: What was the content

material that was needed by students of Management class in the first semester?

METHOD

The research method in this study is the descriptive method which explains the fact,

circumstances, variables and phenomena that occur in the situation. This research was

designed as a descriptive qualitative design. According to Sugiyono (2017:8) qualitative

research methods are often called naturalistic research methods because their research is

carried out in a natural setting. A qualitative descriptive study is a part of qualitative

research. The purpose of descriptive qualitative research was to find the result of the

analysis. In this research, the researcher wants to analyze students’ needs for English

materials. This research was conducted to the first semester students of Management

students at the University of Pasir Pengaraian. They are 80students. Consist of two classes;

class A and Class B. In this research, researchers used two research instruments;

questionnaire and interview draft. The questionnaire and interview of this research were to

know the students’ environment toward habit.

A questionnaire is a research instrument that consists of a set of questions or other

types of prompts that aims to collect information from the respondent.

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Table 1. List of Questions

Questionnaire

Very

Useful

Not

Useful

Buying Ticket Plane

Go to Abroad

Watching Hollywood movies

Teaching and learning in the class

Communication with friend

Buying Something in Indomaret

Guidance Tourism in Tourism Place

Listening Music

Reading Instruction in Cosmetic product

Visiting Bali

Reading in Jakarta Post

Besides from questionnaire, data were also collected through interview. The

interview is a conversation in which the interviewer and interviewee, which goal is to

verify the quality and accuracy of information obtained through form and test.

This present you and employer reliability as the degree to which a test consistently

measures search interview there are 6 questions consist of:

1. What resources do you have for studying English?

2. How often that you use the resource for your studying English in management class?

3. Why do you need English?

4. How will you use English in the future?

5. Where will use English?

6. Which professional English topic would interest you most in English class?

Moreover, in collecting the data there were some procedures of the research done by

the researchers. First, some literature related to the problem is collected. Second,

identification, formulation, purpose, and significance of problem are needed to classify.

Third, give the questionnaire to the students. Fourth, given the interview to the students

Fifth, The data were gathered and analyzed by using descriptive method. Six, the finding

was discussed with the related theories and lined with previous research findings. Finally,

stating the conclusion of the research.

In addition, the data were collected from the assessment result of subjects directly.

The data were collected through some steps. First, an instrument (Questionnaire) is

prepared. The questionnaire has some option answers, very useful, useful, and not useful. It

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was appropriate with the topic material the students need. Second, an instrument interview

is prepared; the interview was given to students related to about 5 questions. Third, the

student's scores were analyzed by comparing the multiple answers. Finally, the students’

scores were used as data of this research and conclude. The last, the result of the data

interpretation was concluded.

FINDING AND DISCUSSION

The researchers set the instrument to conduct data; the researcher found the finding

based on analysis data on instruments.

1. Finding

a. Data Analysis in Questionnaire

There are 11 questions of the questionnaire, Buying Ticket Plane, Go to Abroad,

Watching Hollywood movies, Teaching and learning in the class, Communication with a

friend, Buying Something in Indomaret, Guidance Tourist in Tourism Place, Listening

Music, Reading Instruction in Cosmetic product, Visiting Bali, Reading in Jakarta Post,

then the option answer can choose 3 options. In this analysis, the researcher tries to an

analysis by three options, very useful, useful and not useful. Then researcher classified that

options which of the option most the student chose.

1. The questionnaire of reading the instruction of product and listen to the music was

very useful of students there are 75 students said the same option.3 students choose the

Useful and 2 students to choose not useful.

2. The questionnaire of buying ticket plane and go to abroad students answer useful

studying English, there are 65 students fill the same option than 10 students choose

very useful and 5 students choose not useful.

3. The questionnaire of Buying Something in Indomaret, Guidance Tourist in Tourism

Place, Visiting Bali, Reading in Jakarta Post the students answer not useful studying

English, there 60 students choose the option. 15 students fill the same question very

useful and 5 students choose the useful.

The students need study English to read the instruction of product and listen to the

music, the students fell very useful to that point, while useful only buying ticket plane and

go abroad. Other options such as guidance tourism in Tourism Place, Visiting Bali,

Reading in Jakarta Post was not useful to students studying English. From the various

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answers from the students, teacher can decide the material appropriate for their class

(Arroyyani Lisa, 2019).

b. Data Analysis in Interview

There are 6 questions of the interview, the researchers described and conclude

students answer.

1. What resources do you have for studying English?

Based on this question, the students answered that internet resources are a reference for

the students to study English, if the lecturer gives the students give the assignment the

students choose that to be resources, sometimes the students take the video and

bilingual dictionary. In the context of use ICT in ESP lesson, it is believed ICT can

facilitate the development of second language abilities (Donal, Antoni, & Kasyulit,

2019). Learning through the internet will make it easier for students to obtain

information material. In addition, the implementation of learning becomes more flexible

because learning is carried out online

2. How often that you use the resource for your studying English in management class?

Students answered that a few times for students to use the resources to study English, it

means that students use resources when the students studying English at class and make

the assignment while lecturer has given. Then a little bit students said often use resource

for learning English.

3. Why do you need English?

Students answered that students need English for students exams, exams in learning

English, 5 students feel need English for work future, and 1 student needs English for

education. The students felt that they were more educated by learning English (Yulvi &

Aalayina, 2021).

4. How will you use English in the future?

Students answered that they will use English for reading, listening and writing because

at the end of the students have to pass the TOEFL test. TOEFL test is usually used by a

university as the requirement to its students. General quality competence mainly

mastery knowledge of English (TOEFL Prediction) followed by the ability to use the

English in the form of speaking and writing (Speaking and writing) (Ras, 2016). Then

two students said that they need English to work condition as the receptionist.

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5. Where will use English?

To answer this question the students answer valiantly, most students will use English in

the class while studying English subject, in a class to get score a the lecturer asks the

students to speak English, so for those students use English and 10 students say that the

students want to go abroad, the students need to go holiday, travelling abroad so to

communication the student need use English, two students use English for office

sometimes.

6. Which professional English topic would interest you most in English class?

From the questionnaire shared to students, there are six main topics most interested for

students, as follows:

1. introduction about ourselves

2. introduction people

3. how to being presentation

4. how to make the application letter

5. how to explain something

6. how to make something

After knowing the most interesting topics, a teacher can make it as references in

constructing learning material for Management students in learning English.

CONCLUSION AND SUGGESTION

Conclusion

Based on data analysis of the result of students’ questionnaire and interview there are

six some topics the students need to apply in learning English, introduction about

ourselves, introduction people, how to be presented, how to make the application letter,

how to explain something, how to make something.

Suggestion

After getting the result, the finding is suggested to enrich theories about teaching

methods in to engage students’ skills in English.

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